“It’s difficult to be an anti-capitalist business owner.” With one sentence, Tanuja Jagernauth, a founding member of the Sage Community Health Collective, summed up the complexities of engaging the market to promote social change. Tanuja was speaking as part of a panel discussion at Reading Change: Value of Nothing.
Over the past week we’ve seen two instances where grassroots movements, both supported by Crossroads Fund, have won historic victories. On June 8th, President Obama announced that undocumented youth who met certain criteria would be eligible for deportation waivers and work permits.
Over the past year, Crossroads Fund has been working hard to improve our communications, both online and off. We revamped our website, added a blog, created grantee profile videos, revamped our newsletter, and upped our game on Facebook. Often our media ideas and inspiration come from our grantees, many of whom are grassroots media superstars!
Here are a couple of current and former Crossroads Fund grantees who are using media to get their message out in new and exciting ways:
Crossroads Fund is excited to announce a community partnership with Mata Traders for the month of May! Mata Traders is an independent women’s clothing label located in Chicago that wholesales and retails a high fashion line of fairly traded apparel and accessories. The company works directly with women’s cooperatives and artisan groups throughout India and Nepal that pay a fair wage and provide training, benefits and safe working conditions. Each month they choose a community partner and donate a portion of online sales to that organization. Crossroads Fund is thrilled to be their community partner this month!